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How Businesses Can Revolutionise Their 2024 Marketing Strategy

An image of arrows in a magnifying glass symbolising marketing strategy for 2024 and the trends that are expected to drive this

Blog How Businesses Can Revolutionise Their 2024 Marketing Strategy Find out the latest insights for your 2024 marketing strategy and how to leverage these for your business. From AI in marketing to the debate of X vs Threads, we dive into the latest trends and tips to leverage these. Table of Contents Last week, we […]

Social Media Trends 2024: A Comprehensive Guide to Strengthening Your Brand

Blog Social Media Trends 2024: A Comprehensive Guide to Strengthening Your Brand Step into 2024 with a cutting-edge approach to social media branding. In this guide, we delve into the latest trends and strategies that are shaping the digital world. Learn how to leverage new platforms, optimise content, and engage with your audience in meaningful […]

Instagram Broadcasts for Brands: How Brands Can Utilise Instagram’s New Feature

Screenshots of Instagram Broadcasts feature with two different screens. On the left, a creator has posted a poll asking followers which city to add to their tour, with options for Austin, Charlotte, and Philly. The poll shows engagement with several reactions below. On the right, the creator shares a voice note and an image teaser for their new album, with an announcement for a tour stop in New York on April 23, showing a high number of views and reactions. The background colors transition from purple to orange across the screens.

Blog Instagram Broadcasts for Brands: How Brands Can Utilise Instagram’s New Feature In the ever-evolving landscape of social media, Instagram’s new ‘Broadcasts’ feature presents a unique opportunity for brands. This blog delves into how businesses can harness the power of Instagram Broadcasts to amplify their reach, engage more deeply with their audience, and stay ahead […]

5 Tips For Building Social Communities In 2024

The image depicts a pair of hands holding a smartphone with a messaging app interface on the screen. The app shows a conversation with blue and grey message bubbles, suggesting an exchange between two people. The phone is surrounded by green leafy illustrations, possibly to give the image a calm and natural aesthetic. The background is a simple, light colour to not distract from the central image of the messaging app conversation. There is no visible text outside the message bubbles, and the specifics of the messages are not clear.

Blog 5 Tips For Building Social Communities In 2024 In the fast-evolving digital landscape of 2024, building social communities requires more than just a presence on social media platforms. It’s about fostering genuine connections, embracing innovative community engagement strategies, and understanding the dynamic trends of online interaction. This article delves into five crucial tips for […]

3 Updates That Revolutionised Social Media Marketing in 2023

The image is a stylised, colourful illustration centred around the concept of '2023 social media updates'. It features a large smartphone in the middle with a green frame and a screen that displays a stylised chat bubble and a loudspeaker, suggesting notifications or announcements. Surrounding the phone are cartoon-style elements that include thumbs-up icons and hearts, symbolising likes and love reactions typically found on social media platforms. On the left, a hand with a heart is reaching towards the phone, and on the right, a hand is pressing one of the thumbs-up buttons, indicating engagement with the content. The background is white, and the artwork has a flat design with outlines and a limited colour palette of red, blue, and green, keeping it bold and graphic. This image could represent the engagement and updates in social media interactions in the year 2023.

Blog 3 Updates That Revolutionised Social Media Marketing in 2023 2023 marked a pivotal year in social media marketing, featuring innovative updates and strategies from Instagram Threads through to the revamped, X. Discover how these changes are shaping the future of digital marketing in our latest blog post. Table of Contents It has been another […]

Is It Time To Count Out Instagram Threads?

The image features a stylised illustration with a central speech bubble containing a blue hashtag symbol and a blue heart, both commonly used in social media interactions. Flanking the speech bubble are two figures: on the left, a person with a ponytail, wearing a blue top, gestures towards the hashtag, and on the right, a person with shoulder-length hair in a blue dress works on a laptop. Below the speech bubble and figures are decorative elements resembling plants with white and blue leaves. The overall theme of the image suggests social media engagement, connectivity, and online community, which are relevant to topics like Instagram usage and hashtag trends.

Blog Is it time to count out Instagram Threads? In 2024, Instagram Threads faces a pivotal moment. Emerging marketing trends and evolving engagement strategies paint a complex picture of this once-popular feature. As we navigate the shifting landscape of Instagram, understanding its role and impact becomes crucial for anyone looking to excel in social media […]

Social Media: The New Search Engine?

A stylised illustration of a person using an oversized magnifying glass to inspect a document. The individual is dressed in a casual blue jacket and white pants, suggesting a relaxed yet attentive approach to the task. The magnifying glass highlights a section of text, implying a detailed search or review process. To the lower right, a whimsical depiction of a feather and ink bottle signifies traditional writing or note-taking.

Blog Social Media: The New Search Engine? Exploring the rise of social media as search engine, we delve into how platforms like TikTok and Facebook are reshaping information discovery. From TikTok’s influence on younger audiences to Facebook’s role in news dissemination, we examine the trends and challenges. Table of Contents In recent years, the use […]

Social Media Marketing Trends in 2024: Our Predictions

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Blog Social Media Marketing Trends in 2024: Our Predictions Goodbye 2023, hello 2024! From AI and personalisation right through to the rise in digital communities – join us as we discuss our social media trends predictions for next year. Table of Contents As we close the curtain on 2023, it’s time to look forward to […]

The importance of building social media communities in 2024

Three individuals engaged in conversation on their mobile devices, fostering connections within social media communities.

Blog The importance of building social media communities in 2024 Discover a key marketing trend for 2024 as social media communities become more prominent. Uncover strategies to nurture your community, measure success, and adapt to the ever-evolving digital landscape. Unlock the power of social media communities in 2024. Table of Contents Anticipated marketing trends for […]