Goosey Guides
Templates and guides from our own toolkit, free to download. Plan your strategy, size up the competition and see what’s working.
Newest guide
Free guide with 100 social media ideas for cultural events: reel hooks, post ideas and a planner for light festivals, art festivals, BIDs and councils.
Get the free guide: 100 social media ideas for cultural eventsSee how your social media is doing overall and platform by platform, with trend graphs that make reporting easy.
Get the analytics tracker: Social media analytics trackerFind, sort and test keywords and hashtags for Instagram, TikTok and LinkedIn. A handy first step into social SEO.
Get the keyword and hashtag planner: Keyword and hashtag plannerFind your direct and indirect competitors, then see how your social media measures up against theirs.
Get the competitor analysis template: Social media competitor analysis templateLine your social media up with your business goals, work out who you’re talking to and plan what you’ll post, all in one place.
Get the strategy template: Social media strategy templateAwareness months, key dates and national days in one place. Past years are still handy for spotting the dates that come round every year.
Our most recent calendar, with the key dates and awareness days to plan your campaigns around.
Get the 2027 calendarKey dates, awareness months and national and international days from 2025.
Get the 2025 calendarKey dates, awareness months and national and international days from 2024.
Get the 2024 calendar
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Yes, our guides are free, unless stated otherwise..
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Of course, that’s the day job! If you’d rather hand over your strategy, content or reporting, get in touch and we’ll talk it through.
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